Edit Content

ORAL CARE

Carbon Coco

Home

Portfolio

Carbon Coco

Technology

Google & Twitter Ads,
Business Manager

INDUSTRY

Care & Beauty

Project Type

PPC

Country

Australia

Introduction

Carbon Coco, an Australian oral care innovator, revolutionizes teeth whitening with its natural and effective products. Born from a commitment to harness the power of activated charcoal, Carbon Coco offers a range of cutting-edge oral care solutions.

From teeth whitening powders and toothpaste to mouthwash, each product is meticulously crafted to deliver a brighter, healthier smile without harmful chemicals.

With a focus on natural ingredients and sustainability, Carbon Coco has become a global leader in the quest for a radiant and confident smile, providing users with a transformative dental care experience.

Our PPC Approach

High-Quality Content Creation

Technical SEO

assaptr-shopify-portfolio-carbon-coco-image-

Business Challenges

Adapting to the constantly shifting landscape of the oral care market posed an ongoing challenge for Carbon Coco, requiring agility and strategic foresight in their PPC campaigns.

Competitor Bidding Strategies

Competitors in the teeth whitening market often employed bidding strategies to secure top ad placements. Staying ahead of these strategies without inflating the CPC required strategic adjustments.

Ad Copy and Messaging

Creating compelling ad copy that conveyed the unique benefits of their natural and activated charcoal-based products was a constant challenge. The ads needed to be persuasive yet concise.

Conversion Tracking

Accurately tracking conversions and attributing them to the correct PPC campaigns required tracking mechanisms. This was necessary to understand which ads to optimize future campaigns accordingly.

Regulatory Compliance

Navigating the regulatory landscape for advertising oral care products, particularly those with health-related claims, added another layer of complexity to the PPC campaigns.

Educating the Market

As an innovator in using activated charcoal for teeth whitening, they needed to educate potential customers about the benefits and safety of its products. PPC campaigns had to communicate this information.

Balancing Brand Awareness

Finding the right balance between PPC campaigns aimed at increasing brand awareness and those designed for direct sales conversions was a strategic challenge.

Our Actionable Solutions, Tangible Results

To address the unique PPC challenges faced by FarmHouse Fresh Goods, we implemented a series of targeted strategies designed to enhance visibility, optimize budget allocation, and drive meaningful engagement with their audience. Our approach yielded significant improvements, delivering measurable results that aligned with the brand’s goals.

Post Implementation Success

The Engine of Our Operations

Leveraging the broad reach of Google Ads and the precise targeting of Facebook Ads, we drive Carbon Coco’s brand visibility and engagement to new heights, ensuring maximum impact and resonance with our target audience.

Google
Ads

Twitter
Ads

Instagram
Ads

Google
Trends

meta

Business Manager

Other WEB Pages

LOOKING FOR PPC SERVICES?

Chat With Us
1
💭Need Help
Caught You! 👋🏻
Seeking For A Quick Assistance? We're Right Here!